Nature-inspired Background

Nature-Inspired elements in Web Design

Analysis & Showcase:


By Nature-Inspired web style we mean a web design which mainly utilizes nature-inspired elements as the focal point. Web designers utilize eye-catching large images as a background in order to give a website required flair. In the previous article, we talked about background images in general. As I mentioned there, my judgement is that nature-inspired background designs deserve being discussed under a specific category. Because of their relevance to our everyday life, Nature-Inspired design trend has been very appealing among both designers and users. Therefore, there are a lot of websites that have used these smashing backgrounds. Hence, we are dealing with thousands of these motifs on the web, which motivates them to be treated as a specific design trend.

Despite the widespread emergence of web designs having emphasis on modern aspects of industrial environment, the use of nature-inspired websites have been increased in recent years. The reason behind this growing trend can be related to the popularity of the green revolution in recent years. By applying nature-inspired wide images on their websites, the companies and organization which are active in this area want to easily connect to their clients/users. Even if the products or services they sell are not connected with nature, it creates an appealing contrast in the digital internet world. The clients/users get the feeling that the company emphasizes on protecting the beauty of nature. Furthermore, these websites convey a more realistic and down-to-earth look and feel, because they look eco-friendly and organic. Nature scenes can be applied to various degrees on different places on a web page. Besides backgrounds, they can be applied for example on a header or an icon. Nature-inspired themes are most popular on environmental and green industry websites.











Barton Place




Georgian Wine




Perfect View




Stephan Siegrist




Green Woods








1440 Project




Geo Fun




Kiawah Island



Araujo Estate








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